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Start Building your Website Right

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Building a website is like eating an elephant. How do you eat an elephant? One bite at a time. Fortunately the analogy can stop there. Perhaps it is more fitting to liken it to building a house. To build it efficiently there is a definite process. You have to build the walls before you can set the windows. You have to set the windows before you can install the siding.

Folks just starting to build their websites often don’t know where to start and don’t have a good sense of what the process looks like when they begin. In this seminar I show you how to plan your website so that you can complete it quickly and efficiently.

If you find that you need help with your website as you start working on it, are just finishing or somewhere in between, we have a Start Right coaching package, a Back On Track! coaching package and a Detailed Site Review coaching package.

A General Overview of the Website

Laying the Foundation

Defining the Minimum Necessary Content

Defining Content Categories

Defining Keywords

Minimum Necessary Content Revisited

Defining the Minimum Necessary Graphic Assets

Defining the Minimum Necessary Marketing Elements

Considering What to Outsource

Final Plan for Minimum Necessary Content

Final Plan for Site Organization

Final Plan for SEO

Final Plan for Site Functionality

Final Marketing Plan

Final Plan for the Appearance of the Site

Summary of the Minimum Necessary to Have a Viable Website

Detailed Learning Plan

Question and Answer

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