Build Your Own Business Website header image

Welcome to our Members Only Forum

You are welcome to view the content on our Forum, just scroll down to view this forum post.
If you like what you find and want to be able to post a question, please check out our subscription options.
Please feel free to search the forum using either the Google Site Search above or the forum search below.

Avatar
Search

— Forum Scope —




— Match —





— Forum Options —





Minimum search word length is 3 characters - maximum search word length is 84 characters

sp_Feed sp_TopicIcon
Aweber vs. arpReach
Avatar
Trevor Van Wyk
Member
Members

Community Member
Forum Posts: 46
Member Since:
March 12, 2012
sp_UserOfflineSmall Offline
1
September 12, 2012 - 2:24 pm
sp_Permalink sp_Print

I know Aweber is the one of the best email marketing services out there, and I use it myself, but I was wondering if anyone had any experience or opinions about arpReach (arpreach.com).  It is a self hosted email marketing product.  You buy the product, have them install it on your server (or you can do it yourself) and then you have a service very similar to Aweber.

 

With Aweber, the price goes up as your subscription list gets bigger.  With arpReach, if you have a small email list, you wouldn't have a monthly fee because arpReach sends the emails out via your server (hosting account).  If you have a large email list, you can use an STMP service (like Amazon SES) to send your emails instead of your hosting account, and depending on how big your email list it, doing it this way seems a lot less expensive per month than Aweber.  So if the deliverability rates were similar between Aweber and arpReach, then arpReach would be worth considering if your business had a larger email list.

 

So if anyone uses arpReach or has any opinions on it, I'd love to hear from you.

 

Thanks,

 

Trevor

Avatar
Rick Anderson
Desert Hot Springs, CA
Admin
Forum Posts: 13637
Member Since:
November 8, 2009
sp_UserOfflineSmall Offline
2
September 12, 2012 - 3:14 pm
sp_Permalink sp_Print

Trevor, I don't have any experience with it but it seems to me that one of the issues might be that your emails are more likely to end up as spam.  If Aweber sends your email it is sent from one of their "trusted" ip addresses.  Since spam checkers know that Aweber polices its users email from those ip addresses are less likely to be flagged as spam.

Avatar
Trevor Van Wyk
Member
Members

Community Member
Forum Posts: 46
Member Since:
March 12, 2012
sp_UserOfflineSmall Offline
3
September 12, 2012 - 3:29 pm
sp_Permalink sp_Print

Rick, I think you are correct that your emails are more likely to end up as spam when using your own ip address from your hosting account.  But with the SMTP services that are out there now, and there are several, they also claim to have "trusted" ip addresses. 

So now what's possible is you have a product like arpReach set up on your website's server, but when you send the emails they are actually sent via an SMTP service and their ip address, which like I said is supposed to be trusted.

For a small email list, I don't think it would be worth not using Aweber, but if someone had a list of 50,000 subscriber or more, then using arpReach with an SMTP service would cost a lot less.  But I don't know if the deliverability rate when using an SMTP service will compare with Aweber's.

Trevor

Avatar
Rick Anderson
Desert Hot Springs, CA
Admin
Forum Posts: 13637
Member Since:
November 8, 2009
sp_UserOfflineSmall Offline
4
September 13, 2012 - 6:56 am
sp_Permalink sp_Print

50,000 subscribers would cost quite a bit on Aweber!

Avatar
Trevor Van Wyk
Member
Members

Community Member
Forum Posts: 46
Member Since:
March 12, 2012
sp_UserOfflineSmall Offline
5
September 13, 2012 - 9:03 am
sp_Permalink sp_Print

I know!  100,000 subscribers on Aweber is around $800 a month, so my guess is 50,000 subscribers would be around $400-$450/mo.  If the SMTP services truly do have trusted ip addresses, and they are able to consistently deliver your emails into the inbox, then my thought was it's worth looking into because their fees to deliver emails for you end up being much cheaper than Aweber and companies like Aweber when you're dealing with a large list.

 

I don't think I'd ever use a product like arpReach trying to send the emails out via my own hosting account.  But I will admit I'm intrigued with the idea and concept of having a product like arpReach and then paying a 3rd party SMTP service to send out the emails.

 

Check out some of these SMTP companies to get a better feel of what I'm talking about:

* Amazon SES (http://aws.amazon.com/ses/

 

Trevor

Avatar
Rick Anderson
Desert Hot Springs, CA
Admin
Forum Posts: 13637
Member Since:
November 8, 2009
sp_UserOfflineSmall Offline
6
September 13, 2012 - 9:41 am
sp_Permalink sp_Print

It's an intriguing option.  Aweber costs me $50 per month so it would come close to paying for itself in a year.  Of course then you need to figure in the cost of learning how to actually do it and maintain it.

Avatar
Trevor Van Wyk
Member
Members

Community Member
Forum Posts: 46
Member Since:
March 12, 2012
sp_UserOfflineSmall Offline
7
September 13, 2012 - 1:17 pm
sp_Permalink sp_Print

Yes, I think once the software has been properly installed, that should be good to go, and then the next thing to figure out is how to connect your software to the STMP service and make sure it's working properly.  I think for most people Aweber is probably still the way to go.  But if your Aweber bill ever got to several hundred a month, this might be an option to take seriously and at least test on some level to see how it works.

On another note, did you get the email today from Aweber saying you can now upload photos directly in Aweber and you have 100 MB of storage for your photos?  That's pretty cool.  I'm glad to see them finally do that.

Avatar
Rick Anderson
Desert Hot Springs, CA
Admin
Forum Posts: 13637
Member Since:
November 8, 2009
sp_UserOfflineSmall Offline
8
September 13, 2012 - 3:00 pm
sp_Permalink sp_Print

Yes I did.  Although I'm moving in the direction of simpler emails.  First because I barely have time to send them out anyway and second because I'm guessing that there are many people like me who do much of their email management via their mobile device.

Forum Timezone: America/Los_Angeles

Most Users Ever Online: 228

Currently Online:
11 Guest(s)

Currently Browsing this Page:
1 Guest(s)

Top Posters:

Keith W Jones: 1441

Brian Tozer: 1004

Carolin: 984

Heidi Hafner: 509

John Cunningham: 423

Reece Morrel: 353

Newest Members:

soundpilot

digitalaerolus

emma62755

sharonmarks

emma80233

Tijs de Jong

Forum Stats:

Groups: 8

Forums: 46

Topics: 7003

Posts: 34845

 

Member Stats:

Guest Posters: 6

Members: 6763

Moderators: 2

Admins: 2

Administrators: Rick Anderson, Rick Anderson

Moderators: Pierre Cote, Laura Nugent