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All the Basics of Using Genesis 2 – Part 4 – Installing Genesis for the First Time

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We’re going to move on in this Learn All the Basics of Using Genesis 2 video series to installing Genesis 2. Installing it is just like installing any other theme. When you log in to your account it takes you to your dashboard here and then inside of your dashboard you can see the recently purchased items.

Download the Genesis 2 Theme

You can come over here to downloads and then scroll down to the Genesis Framework. These are laid out alphabetically so we come down to the Genesis Framework and you can download it.

Activate the Genesis 2 Theme

Once you’ve downloaded it, from inside of Appearance and Themes simply add new theme, upload the theme, choose your file, downloads, downloads and genesis2.0.2 which is what we’re installing today.

Let’s activate this and view the site. Here’s what Genesis looks like just out of the box. It’s got a dark footer with places for widgets, it’s got a content area, a sidebar and a header like that across the top. That’s what it looks like.

Genesis Beginner’s Guide

Let’s go back to the main downloads area on the dashboard and download this Beginner’s Guide. I strongly suggest that you download this. It just gives you something to come back and have reference to once you’ve installed Genesis or while you’re trying to figure out your way around Genesis. It doesn’t really cover the child themes but it does give you a fairly good overview on setting up Genesis by itself.

If you are looking at Genesis and you’re considering various child themes and you would like a copy of a child theme to try or to practice with just drop me an email and I’d be glad to send you one. Ultimately you’re going to want support from them so you’re going to want to buy it but if you want to just try out a child theme I can help you out with a demonstration copy.

Theme Settings

Now that we have Genesis installed, let’s go over and take a look at the Genesis theme settings. Genesis really has 3 sets of theme settings. It’s got the theme settings, it’s got SEO settings and it’s got import and export.

Automatic Updates

The theme settings have a number of sections in them. The first section is notifying you of automatic updates. Here you can definitely say please notify me by putting in your email address in there and saving it. Then when an automatic update is available you get an email.

Custom Feeds

Custom feeds is really something that’s focused on blogs and generally speaking I would ignore it.

Default Layout

Your default layout can be overwritten on a page by page basis but essentially this is your choice of whether you want a 2 column layout with a right sidebar content or another layout. I think this is actually the best for small businesses.

For most small businesses there isn’t really a good reason for doing anything other than this but you can have it with the sidebar on the left, you can have 2 in either direction, 2 on either side or just full width. Again, I think to maintain a simple and uncluttered website for small businesses you’re either going to use this one with the sidebar on the right or the no sidebars layout.

Header

This header here is going to be different from child theme to child theme. Here you’re given the choice of either having dynamic text or putting in an image but you’re going to want to make this decision on a child theme by child theme basis.

Navigation

In Navigation there are a handful of extra things that you can add to the end of a menu but until you’ve assigned a menu to a menu location, you can’t really do that. So let’s set that up right now. We’ll come over here to Appearance and Menus.

These two I think will confuse everybody so let’s just delete that and delete that. We’ll call this one Home. Then we’ll take Test HTML off of it also and we’re going to set it as the primary navigation menu. So the main menu has Home, Reviews, About, News and Testimonials. Actually I think we can take Testimonials off also.

We’ll save this menu and reload it. Now we’re going to have a menu that’s going to be sitting right here below the header. So we can go back over to our Genesis theme settings and now we have this choice of either adding nothing or we could add a search form or today’s date or Twitter link to the navigation. I’ll add the search form here just so you can see what that looks like and now you’ve got Search over there on the edge.

Breadcrumbs, Comments, Trackbacks

You can also enable breadcrumbs. I’m going to enable that here. You can also enable comments and trackbacks. I never enable trackbacks and I’m going to only enable comments on post but not pages. Content archives and blog template, we’ll get back to later.

Header scripts and footer scripts are more advanced concepts that you don’t really need to worry about at the moment. So we’ll just hit save settings and those are the basic theme settings.

SEO Settings – Sitewide Settings

Then you have SEO settings. And under SEO, first if you’ve got a Google+ profile you can put it in here. Pardon me, this is the publisher’s profile so if you’ve got a company page then you can make that company a publisher and then you would put the publisher’s URL there, their profile URL.

The personal author URL comes down here under users and your profile and in that case, you would put your Google+ profile here. Genesis will use that for the Rel=Author tag on your website but if you’ve got a publisher URL they’ll also add Rel=Publisher to your posts.

You definitely want to have section headings using semantic HTML5 page and section headings throughout the site. You probably do not want to add your site name to your title but you probably want to use your title for more SEO relevant purposes. I wouldn’t check this but if you did check it you could decide whether it was on the left or the right with whatever kind of separator.

SEO Settings – HomePage Settings

On your home page settings, that is your blog page settings, you can add a title here and you can let the description be your tagline if you want on your home page. Alternatively you can just add your own meta description which is probably what I would do.

You’re not going to bother with keywords. You obviously don’t want to noindex, nofollow with your home page so you can leave that alone.

SEO Settings – Document Head Settings

The document head settings I would leave entirely alone and for the robot meta tag settings, it depends on your situation but generally speaking I would have these all checked to noindex them.

There are some situations where you might index a category archive page but generally you’re going to say no to that. So all the default settings are fine, you can go ahead and hit save settings and your overall SEO is essentially set up.

Genesis Import Export Settings

Then there is Import Export. This is really if you want to take the settings that you set up on one Genesis site and export them to another. So if you’ve got lots of Genesis sites and you don’t want to fill those little settings out each time this is how you can do that but generally speaking, the settings are so minimal that it’ll take you longer to play with this than it will for you actually do it. And those are the full and complete typical Genesis settings.

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