Here you will learn all about Schema, what it is and why it’s useful for Search Engine Optimization and then we delve into the details of how to use it. First, you will learn various ways you can use it in a Genesis Themed website and then in a Thesis 2 Themed website. The seminar concludes with a detailed explanation of how to add Review Schema to testimonials with the BYOB Testimonials Publishing System.
What is Schema?
Why is Schema useful and necessary?
The Elements of Schema Markup
- Item Type
- Item scope
- item prop
Using Schema with Genesis
- Default page schema
- Default post schema
Fine Tune Schema with BYOB Genesis Schema Plugin
- install the plugin
- Plugin settings
- page & post edit
Add Schema to a Recipe Blog Post in Genesis
Add Schema to a Video Post in Genesis
Using Schema with Thesis 2
- Thesis built in schema
- Built in types
Recipes in Thesis – Add Additional Item Properties with Custom Post Meta
- Install the box