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Squeeze Page

Strategies and Tools for Creating a Squeeze Page or Opt-in Page

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In this session we discuss some strategies and tools needed for creating a squeeze page or an opt-in page. The specific context for this member is creating a squeeze page for a membership site. We begin by asking “What is the purpose for the page?” and “How you plan to interact with the information collected?”.

How to Test Various Headlines, Landing Pages and Calls to Action

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This member asks what I do for testing various sales elements of my site. I explain that because of low traffic volume I don’t believe that testing is effective in my case. However I do suggest an online source of excellent testing information. MarketingExperiments.com Okay well, I’ll just leave his microphone on and ask his

How to Create a Simple Video Squeeze Page

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A member asked how he can build a simple video squeeze page out in Thesis. What he wants is a page with no header or footer.  He does want to retain the content and the sidebar.  In the sidebar he’ll put an opt-in form and in the content he’ll embed a video.  We look at